Character creation in single player games is often a big thing and considered in a lot of reviews. I played a lot of midnight suns, and while I would never actually buy any cosmetic stuff, I definitely liked unlocking the skins and had ones I particularly liked. I even changed up once in a while. I would think even in multiplayer games, people aren’t generally buying the skins for other people, but because they like to look that way.

It comes as no surprise that single player cosmetics is a source of revenue.