Normal people were pissed they doubled back so fast,
Disagree. Normal people either ignore culture war junk and basically didn’t notice or care that this happened at all, or chuckle at the silly people boycotting over using a trans woman in advertising and then chuckle again at people boycotting over them ceasing to use said trans woman in their advertising, ideally while drinking a better beer both before and after.
The people pissed they doubled back on Mulvaney are people who are interested enough in both beer advertising and trans issues to know that they stopped an ad campaign featuring a trans woman because it upset part of their target demo and be angry at that fact (this is Bud Light, the target demo is working class predominately conservative predominately straight white men who either don’t know that better beer exists or can’t fit better beer into their budget). I think you just underestimate the sheer political apathy of “normal people”.
Disagree. Normal people either ignore culture war junk and basically didn’t notice or care that this happened at all, or chuckle at the silly people boycotting over using a trans woman in advertising and then chuckle again at people boycotting over them ceasing to use said trans woman in their advertising, ideally while drinking a better beer both before and after.
The people pissed they doubled back on Mulvaney are people who are interested enough in both beer advertising and trans issues to know that they stopped an ad campaign featuring a trans woman because it upset part of their target demo and be angry at that fact (this is Bud Light, the target demo is working class predominately conservative predominately straight white men who either don’t know that better beer exists or can’t fit better beer into their budget). I think you just underestimate the sheer political apathy of “normal people”.