I don’t see how something like this would provide a better shopping experience for consumers then just going straight to wallmart.com or amazon.com or any other storefront accessible through a web browser. The only thing different is that its happening on the Roblox client (not a web browser or dedicated app) and you get a virtual item alongside the physical item (not saying the digital accessories are bad but they’re definitely not much of a “perk” of purchasing through the Roblox client.)
Regardless of how you feel about how the Roblox platform works and if it is or isn’t exploiting child labour you ought to think that this would be something that corporate will make sure everyone refrains from saying it or entertaining the idea when talking about the platform because well… it makes it look bad.